etc.
The visibility and the personal interactions contribute to
creditability and a relationship between the UMT and the soldiers
whom they support.
This established relationship assists in the
soldier's acceptability of the programs developed by the UMT,
including those of both a non-religious and religious nature.
PUBLICITY
The following definitions will be helpful to you in organizing
your publicity program:
a). Chapel Publicity: A service in religious public relations
designed to assist the military chaplain implement a program of
coordinate,
comprehensive,
and
community-wide
chapel
public
information.
This information will be prepared and distributed via
the mass media and dedicated to an enlargement of ministry outreach.
Primary media suggested is the flyer, poster, brochure, radio, and
audio-visuals.
b). Chapel Publicist: That person designated to prepare and
release religious program public information within a specific
military community.
This will be a trained staff member, volunteer
or qualified civilian contractor to provide the service.
c). Chapel Publicity Coordinator: That person responsible to
the UMT for overall management and coordination of a religious
program outreach effort.
The individual chapel publicist will
provide comprehensive coverage to chapel programs. This effort will
be in fullest coordination with the installation Public Affairs
Officer.
PUBLICITY COORDINATOR
The publicity coordinator must be a capable and willing resource
who becomes a designated communications link between the UMT and
those served. He/she must keep abreast of chapel special events and
ensure that they are well publicized.
The publicity coordinator's
job is truly an important one because people, places, activities, and
services, need regular publicity enhanced by professional and
dedicated effort.
The UMT of today and tomorrow ministers in an
increasingly information-based society whose members expect and
demand effective communication. Your unit Public Affairs
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